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Album Published May 31, 2025

House & Garden - Tom Morris chose Larusi rugs for a London Georgian home. (1 new item)

Interior Designer Tom Morris complimented the furnishing of this London Georgian home with a vibrant Larusi rug for the dining room, a vintage Anatolian kilim in the lounge and spare room.

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Album Published May 31, 2025

Elle-Deco: Larusi tips for buying vintage (1 new item)

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Album Published May 31, 2025

AD-Larusi rugs, bedlinen and table linen compliment the serene atmosphere at Potters House - Mallorca (3 new items)

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Album Published May 31, 2025

Conversations In Colour | Shades Of Morocco exhibition - 2020 (2 new items)

Turmeric, saffron and sandy hues meet clay, dusty rose and the softest shell pink in Souad Larusi’s installation of vintage tribal rugs and textiles, which is inspired by the colours of her native Morocco. 

The Installation
A longing for the warmth and vibrancy of her home country inspired her to curate this one-off edit of her collection, which embodies the Larusi founder’s layered and tonal approach to colour. 

The Palette
The idea came from the deep-yellow hues of one of Souad’s favourite rugs from the Azilal region in the Middle Atlas Mountains, which has been part of her personal collection for 15 years.‘I wanted to share its beauty with people,’ she says. ‘So I used this rug as the starting point and built the palette around it, adding in earthy pinks and deep rose tones, as well as ecru, sandy browns and darker accents.’ ‘For me, the installation evokes the south of Morocco: the colours and textures, the climate, the kasbah and the landscape,’ says Souad, who has an expert eye for colour as well as handcrafted textiles. ‘The shades I’ve chosen are rich and complex, and yet so easy to live with. And, when natural dyes are used, the pieces fade and wear so beautifully.’ 

Exhibition curated and designed by Alex Kristal.  Photography by Kristy Noble.

Press coverage of the exhibition:

Selvedge magazine: 2020 

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